Clear category pages
Describe who the product is for, what it replaces, and when it is the best choice.
Generative engine optimization
GEO is the work of becoming the answer, not just ranking near it.
Traditional SEO helps search engines find pages. GEO helps AI answer engines understand your category, trust your proof, and mention your brand in buyer-facing recommendations.
GEO checklist
What answer engines need from your website.
Entity clarity
Comparison and alternative pages
Answer the prompts where buyers ask for shortlists and switches.
Evidence-rich source material
Use proof, integrations, pricing context, FAQs, and structured data that machines can read.
External source hygiene
Keep directories, review pages, and partner listings aligned with your current positioning.
Article retrofit and self-check
Upgrade old posts with weighted scoring, traceable evidence, structured summaries, FAQ coverage, and clear 建议补充 labels for missing sources.